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SEMrush can be an ‘all-in-one’ tool for your website because of its various features including keyword research, SEO audit, knowing your competitor’s SEO strategy, backlinking, and so on. Moreover, it is the most preferred tool for internet marketers all over the world.
Search engine optimization (SEO) is key to any digital marketing strategy. It can be challenging to know where to start especially if you’ve never done it before. SEMrush is the answer to any questions. The reasons why you should choose SEMrush for your website SEO will be answered in this article.
Many SEO tools can be pricey without actually solving the issues at hand or assisting you on your SEO journey. SEMrush is a tool with many features that can simplify SEO for your website.
What Is SEMrush?
SEMrush is a tool used to learn how well a website is performing and how effective it is in garnering traffic to the website. It provides both a unique and comprehensive set of features that make it useful for website owners and marketers. Also, the tool is extremely easy to use.
The results it generates are well-thought-out. They allow for some convenient insights for anyone looking to learn about a website’s performance or make necessary changes.
How to Use SEMrush on Your Website?
To use SEMrush, enter your website URL at the top of the home page. Then, click ‘search’ to produce a wide range of results. The SEMrush database has more than 20 billion keywords and 808 million domains crawled.
This allows SEMrush to search the web and produce a table with relevant and helpful results. These search terms and results are subdivided into topic-specific groups to make them simple to understand.
By simply clicking the ‘search’ button, you’ll be able to see how SEMrush recommends on-page optimization changes. Remember, you don’t have to be an SEO expert to use SEMrush’s tools.
Pros and Cons of Using SEMrush
Like any tool, SEMrush has its pros and cons that make understanding it a lot easier. Take a look at these pros and cons to gain more insight into using SEMrush.
The following are the various pros that come with using SEMrush:
- Intensive keyword research – SEMrush provides a comprehensive keyword analysis.
- Reasonable pricing – The pricing for small, mid-sized, and larger businesses is fairly reasonable.
- Gives detailed info about visitors – Gain proper insights about the demographics of visitors and users.
- Spot toxic elements – Spammy Backlinks can be harmful to your ranking in search engines.
- One-stop solution – Digital marketing, SEO, and requirements for business intelligence can be found at SEMrush.
The following are the cons associated with using SEMrush:
- Not so user-friendly – The user interface of SEMrush is not the most user-friendly to beginners and inexperienced users.
- Provides a fear factor – There have been complaints that SEMrush repeatedly sends out warnings so that users remain hooked to them.
- Subsequent logging disadvantage – If more than one user logs in with the same details, the person who logged in earlier will lose access.
The pricing for SEMrush may not be on the cheaper side however, given the value of what you’re receiving, it isn’t a lot. For customers looking to take care of expenses once-off, you can pay annually upfront and save 17%.
The Pro plan costs $119.95 per month. If you pay annually, however, the discount brings the annual cost to $1 199.40. This is the best plan for beginners starting with their website. It is ideal for small teams and newbies.
You can work on up to 5 projects, get to track up to 500 keywords and get 10 000 results per report. This makes it the best plan for starters.
There are Pay-Per-Click (PPC), social and SEO tools that are still available with this plan so that customers aren’t completely limited. These tools include a website audit, social media tools, advertising, keyword research, competitor analysis, and more.
The Guru plan is priced at $229.95 per month. With the discount, this will amount to $2 299.40 per year. This plan is ideal for mid-size companies and agencies.
Here you can work on 15 projects, can track up to 1 500 keywords, and access 30 000 results per report. Mid-sized businesses can effectively track the growth of the company and digital marketing strategies using this plan.
The Guru plan has all the Pro plan features. It also includes GDS integration, multi-location & device tracking, historical data, a content marketing toolkit, and more. Customers gain access to the best features to suit their company.
Pricing for the Business plan is $449.95 per month and will amount to $4 499.40 per year with the discount. This is the best plan to be used by corporations and larger agencies as it allows more features necessary for a large company.
Team members can work on 40 projects, track up to 5 000 keywords, and produce 50,000 results per report. Utilizing these characteristics efficiently and effectively can greatly improve the results that a larger corporation needs.
The features of this plan are even better. It has all the features of the Guru plan. It also allows for free migration from third-party tools which is a benefit for a bigger business. Other features include PLA (Product Listing Ads) analytics, API access, extended limits, and Share of Voice.
Some add-ons can be included at additional costs outside of the fixed plan prices. This is if individuals, agencies, and enterprises require additional helpful tools.
Additionally, customers can contact SEMrush if they require a custom plan outside of the paid plans mentioned above.
You can have additional users at $45 extra for the Pro plan, $80 for the Guru plan, and $100 for the Business plan. Customers can also have SEMrush Trends for a standard fee of $200.
Lastly, users can include the Agency Growth Kit for $150 and the AI tool ImpactHero at $200.
Why You Should Choose SEMrush for Your Website SEO?
You should choose SEMrush for your website SEO because of the many rewards that come with it. It provides many SMART tools that allow you to effectively do the best job possible.
These SMART tools are keyword analysis, backlink analysis, content analysis, knowledge base, semantically related keywords, site auditing, and many more.
Some customers will find the SEMrush suite is not pricey and many will find the associated costs to be affordable. But the benefits that come with it are truly multifaceted and will prove useful for your website SEO needs.
You may find yourself asking why you should choose SEMrush for your website SEO. Just know that they have created a good piece of software by doing an excellent job at development for the benefit of their customers.
SEMrush is one of the most preferred tools that can be profitable for your website from SEO audit to fixing all the issues. If you’re using SEMrush, you don’t need to use any other SEO tool as it is a proven All-in-One tool.
In addition, if you’re a marketer, you can select the SEMrush plan according to your business scale or the number of clients you have. We recommend you take a lower plan first and set your hands on that before you jump into the higher plan.